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Jem by Zoya can be best described as a dark, red-toned purple with subtle gold and fuschia flecks. A bold, vampy shade that has just the right amount of sparkle!
Finish - Metallic
Intensity - 5 (1 = Sheer - 5 = Opaque)
Tone - Cool
For Best Results
Step 1: Clean the nail plate with Remove Plus ( Remove ) nail polish remover and nail plate cleaner
Step 2: Choose and apply the right base coat: Zoya Anchor for regular healthy nails or Zoya GetEven for nails with ridges
Step 3: Apply 2 coats of your favorite Zoya Nail Polish Color
Step 4: Apply a coat of Zoya Armor Top Coat
Step 5: Drop one drop of Zoya Fast Drops to the base of your nail bed
Following these 5 steps guarantees up to 14 days of wear on natural nails.
Ratings & Reviews
Zoya Nail Polish | JemLove it
I love this. It goes on beautifully, you can even get away with one coat, but full color in two and just fantastic. It even dries faster than other polishes! It sparkles - but I don`t see any gold, but the sparkle is undeniable. So purple, so sparkly in a sophisticated way, super gorgeous!! love it!
Zoya Nail Polish | JemJem is a beauty!
Jem is an amazing polish...completely opaque in one coat for me. Stunning color for the fall and winter!!
Zoya Nail Polish | JemNot for me
I did not care for this color much. I might have liked it better with more subtle sparkle. The color was not flattering on me
Zoya Nail Polish | JemLove!!!
Jem is beautiful!
Zoya Nail Polish | JemGorgeous!
More purple than the colors looks on-screen... and most definitely prettier! It sparkles so nicely, I can stop looking at my nails. Love!
Zoya Nail Polish | Jemchipped immediately
I was shocked that this polish chipped within two hours. I wasn`t doing anything with my hands that would have explained it. And by the following day all 10 nails were badly chipped. It also was hard to apply because it was thick and goopy (brand new bottle). Very disappointed. Color was ok.
Zoya Nail Polish | JemJem & Valerie
I love Jem; just be aware that she`s very ,very close to Valerie. I ordered both -- but really don`t need two polishes so close in color!
Zoya Nail Polish | JemFirst Zoya purchase
This was the first Zoya polish I ever purchased and I immediately fell in love with both the color and the brand! It is soooo gorgeous in person, even better than online. I love it!!
Zoya Nail Polish | Jemone of my top 3 favorites
I fell in love with Jem as soon as I saw it on my nails a few weeks ago. The color is simply gorgeous, the picture on the website simply does not do it justice. I love, love, love this color!
Zoya Nail Polish | JemDAZZLING!
I absolutely LOVE Jem! She`s absolutely stunning in the sunlight, a gorgeous, super sparkly purple, and in low lighting she comes across as kind of a reddish-purple. She was shiny and opaque enough that I didn`t need a top coat (polish lasts forever on my toes) and I only needed one coat on my toes, and on my nails one coat definitely could have sufficed, but I added a second one anyway, and the top coat makes it POP! It went on smoothly and amazingly and this will definitely be my go to polish. Thank you Zoya! I`m in love!
Zoya Nail Polish | JemJem!
This is a very pretty color. I give it four stars because in the bottle there were beautiful gold swirls but when applied, I did not see any gold at all. It just all disappeared.